How to Use Secrets of Consumer Behavior to Get People to Download Your Mobile App (Keynote)

Track: Keynotes
Skill Level: Intermediate
Room: Hall A
Time Slot: Tue 2/25, 9:15 AM
Tags: mobile , consumer behavior , marketing
Presentation Link
Abstract

Apps come in many forms – as games, as e-commerce platforms, as educational tools and many other varieties. But the foundation for any app is to understand how consumers engage with apps and the companies that create them.

Join Jamie Turner, founder of 60SecondMarketer.com and co-author of “Go Mobile,” as he takes you on an interesting and engaging exploration of how humans connect with businesses via apps and what makes some apps succeed while others fail.

Jamie has been profiled in the world’s best-selling marketing textbook and is a regular guest on CNN on the topics of social media and mobile marketing. His newest book was a #1 best-selling mobile marketing book in the U.S. and is available in 5 languages.

If you’re looking for information and insights on how to make your app a success, you won’t want to miss Jamie’s presentation called “How to Use Secrets of Consumer Behavior to Get People to Download Your Mobile App.”

Jamie Turner

Jamie Turner is the author of “How to Make Money with Social Media” and “Go Mobile” an Amazon #1 best selling mobile marketing book. He is also the CEO of 60 Second Communications, a full-service marketing agency and the founder of 60SecondMarketer.com, an online magazine that provides tips and techniques for marketers around the globe.

Jamie is a regular guest on CNN and HLN on the topics of social media, mobile marketing and branding. He has worked with brands such as AT&T, CNN, Motorola, Cartoon Network and The Coca-Cola Company. 

In addition to the 60 Second Marketer blog, Jamie writes for Mashable, HubSpot and Social Media Examiner.

He has been profiled in the world’s best-selling marketing textbook and is an internationally-recognized keynote speaker at trade shows, events and corporations around the globe. He is known for his ability to provide relevant marketing insights in a light-hearted style that keeps audiences engaged and entertained.

You can follow Jamie on Twitter @AskJamieTurner and via his blog at 60SecondMarketer.com/blog.