While Python and specialized ML libraries dominate the AI/ML landscape, SQL's simplicity and power remain invaluable for developers. This session will demonstrate how SQL seamlessly integrates with Google Cloud Platform's AI/ML tools, enabling developers to leverage their existing SQL skills for efficient data handling and model building. We'll cover techniques for data exploration, feature engineering, and model training directly within BigQuery, and showcase how to deploy and manage models at scale using Vertex AI's SQL interface. Through hands-on examples and code demonstrations, you'll gain practical insights into harnessing SQL's capabilities to streamline your Cloud AI/ML development process.