The 80/20 of Product Features: Using Analytics to Discover What Your Users Really Need

Track: Agile
Skill Level: Beginner
Room: Room A314
Time Slot: Fri 2/24, 1:00 PM
Tags: ux , analytics
Abstract

In this session, we will look past the common usage of analytics (seeing who came and when) and begin to look at usage patterns and extract from that what features our users need, what we can cut, and possibly divine what we can add.

Stephen Feather

Stephen Feather founded Feather Direct in 2009, recognizing a need for quality mobile app development, reputation management, and SEO services for smaller organizations. He worked directly with communications companies such as Netscape, Microsoft, and Oracle in the early days of the Internet. In 1996 he authored JavaScript by Example, one of the first publications on the then-new scripting language. He volunteers time to assist and train a new generation of app developers through online forums and local user groups.

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